NYX Cooler Influencer Kit
Premier Press helped design influencer kit packaging for an electro-fying product launch from NYX Professional Makeup.
Discover the Magic: CASETiFY
Never got your letter from Hogwarts™? Don’t worry, you’re not alone. All Potterheads have fanaticized about ditching their rank as a Muggle™ and joining the wizards and witches of Hogwarts at one point or another. With the help of Premier Press and a partnership with The Wizarding World of Harry Potter™, CASETiFY made this dream
The Cleaning Lady
When Fox Media approached Premier Press to create an affiliate press kit for a new show, The Cleaning Lady, that took a detour from the usual press conventions, the Premier team jumped at the idea. New TV shows and movies debut every day across various streaming services. Consumers have gotten used to seeing ads as
Soul Train Influencer Packaging
Premier Press stepped back in time creating 70s-inspired influencer boxes for the BET Soul Train Music Awards.
Breaking Barriers for Equal Play, Equal Pay
An engineering feat. A logistical challenge. A screaming deadline. This HBO Max project came to our Premier Press team with many moving parts—just our kind of engineering challenge. The job was to produce 45 highly conceptual seeding kits, ready for delivery four days before the launch of a HBO Max streaming documentary, LFG (Let’s F**ing
Pacifica Beauty Vegan Collagen Mascara Box
All the fluff, no bad stuff. And 100% recyclable.
AKQA Road Case
Nike’s Kyrie, LeBron, and Blazer brands take their shows on the road to the Finish Line.
Bryson Tiller Event Kit
To promote the event, he assemble
Snoop Dogg 19 Crimes Dogg House
For their first California red wine blend, Australian brand 19 Crimes asked Snoop Dogg to put his name and face on the label. The launch of Snoop Cali Red demanded a spectacular introduction, in keeping with the irreverent vibe of both brands. So the Cashmere agency asked Premier Press to jump in. We conceived, built,
Milk Foundation Influencer Box
Edgy New York makeup brand Milk is obsessed with sustainability and transparency. “Good ingredients, epic payoff.” Naturally, when they asked us to help them introduce their new Flex foundation line, they wanted the packaging to be made with post-consumer waste, and be reusable or recyclable. Yes, we can do that. When we heard “reusable,” we